One-liner: Juan Roig's (Mercadona founder's) "Centro de Alto Rendimiento para Startups" at Marina de Empresas — a top-3 Spain/Portugal accelerator (Financial Times, 3rd consecutive year) with 1,700+ companies accelerated since 2013, a weekly 1:1 Project Director, and no equity taken.
What a founder gets
- Personal Project Director (weekly 1:1) — the core of the model: accountability and business-plan guidance every week, not just periodic workshops.
- "Modelo de Calidad Total" framework — Lanzadera's decision-making model, explicitly adapted from the management system that built Mercadona; taught via the D/P/E ("Cultura del esfuerzo") components framework.
- Specialized workshops, an expert mentor pool (legal, finance, tech, internationalization), ~25,000 m² of campus space at Marina de Empresas, and the Lanzadera Perks & Mentor Pool (Garrigues, Google, ICEX, Banco Sabadell/BStartup).
- Open Innovation matchmaking for corporates — Lanzadera runs a structured corporate-startup matching service (proposal in <2 months) with a track record of real PoCs: FACSA + Trovant (biogas-to-biomethane), HP + Liight (sustainability gamification), Ribera Salud + Tucuvi (remote patient monitoring), Loomis + Momo (unified digital cash payments), PlayStation + Chibig (50,000+ units sold via a Valencia-produced game). This is a genuine non-financial access route into named corporate pilots, not just mentorship.
- Academy — a large free content library (finance, lean startup, go-to-market, sales, SEO, business plans) organized by stage (Incubación / Aceleración).
- Access to Angels Capital (Juan Roig's VC, same campus) as an optional funding bridge post-acceleration.
Who it's for
- Any-sector startups from idea through growth stage — the flagship A-B Acceleration track (~6 months) targets startups with an MVP/traction; Program 2.0/Community supports more mature alumni; Open Innovation is the corporate-facing arm for companies seeking startup-led PoCs.
- Best fit for founders able to commit full-time, on-campus, in Spanish, at Marina de Empresas in Valencia.
- Corporates seeking structured innovation partnerships (Endesa and others cited as Open Innovation participants).
How to engage
- Apply at lanzadera.es/inscripcion (rolling admissions, several intakes/year) — application, interviews, admission, then assignment of a Project Director.
- Contact: info@lanzadera.es · +34 963 568 585.
- Corporates: engage via the "Innovación abierta" track — submit a challenge or let Lanzadera help define one; matched to relevant portfolio startups.
Relations
- Part of: Marina de Empresas
- Partners with: Angels Capital
- Partners with: EDEM
- Run by: Marina de Empresas
- Run by: Marina de Empresas (Program)
- Runs: Lanzadera Acceleration
- Runs: Lanzadera Perks & Mentor Pool
- Partners with: GSIC
- Partners with: Invest in Valencia
Key facts (2026)
- Top-3 accelerator in Spain & Portugal (Financial Times) for the 3rd consecutive year; 1,700+ startups accelerated since 2013 (site's current self-reported figure — supersedes the earlier "1,800+" figure cited in some trackers; treat 1,700+ as the freshest number,
#status/verifyif a precise headcount is needed). - Backed by the Marina de Empresas ecosystem alongside Angels Capital (investment arm) and EDEM (business school) — "tres iniciativas, infinitas conexiones."
- Notable portfolio companies named on-site: Holafly (eSIM cards; 15M+ sold, ~$500M cumulative revenue by 2025), Sepiia (smart-fashion, sustainable manufacturing in Spain/Portugal), Shakers (freelance tech-talent orchestration platform, founded 2021), Gana Energía (energy/gas retailer, founded 2015), Fourvenues (event-management software), Chibig (Valencia-based videogame studio, PlayStation partnership).
- Uses the "Modelo de Calidad Total" (Total Quality Model) — Lanzadera's framing of the OKR/Working Backwards-style decision framework credited with Mercadona's growth.